Carpet Shading Statement

Shading is a term widely misunderstood by suppliers retailers and consumers.

Carpet shading statement.

In order that the benefits of purchasing a brintons carpet with their unique guarantee can be fully appreciated it is necessary to explain the nature of shading. It is not something which the manufacturer can eliminate in a plush or a velvet type of construction. Shading can occur in carpets all over the world. Shading is caused by light reflecting differently off of tufts that bend differently from footprints vacuuming etc.

I have been told by the shopkeeper nicely that this is tough luck and that neither they nor the manufacturer are liable as there is a shading disclaimer label on the reverse of the sample. Shading is a characteristic of a plush carpet and it should be expected to develop. Carpet shading is considered an aesthetic quality of fine carpet and is not considered a defect. It looks similar to tracking but it is not temporary.

This occurs in two forms. It is more obvious in plain dark colors so ensure you consider this factor on selecting a carpet as shading isn t a manufacturing defect as it doesn t affect the products durability. Areas of permanent shading relating to foot traffic patterns within a location are referred to as tracking effects. In some cases shading can become more evident after the carpet is cleaned which can lead to the client believing the shading occurred during the cleaning process once we.

This is localised shading effect caused for example by footprints which can be removed simply by brushing the carpet pile in the direction of its natural lay. It is caused by the face yarns changing the direction of their lay. It is a characteristic which occurs in good quality carpet and. It is a common complaint with cut pile carpets.

The industry considers it a normal characteristic of cut pile fabrics shading ranges in intensity from slight to severe. The german carpet research institute for example started a major research programme some years ago to try to find answers to why some carpets and not others should be subject to random patches of shading. Carpet shading is an apparent color difference between areas of the same carpet. This is irregular light and dark patches occurring on the carpet.

Now the carpet has been vacuumed several times the shading has become very obvious at any time.